Shopping

Korea is a magical place to shop for remarkable products. o Seoul, a shopper’s paradise, stays aglow for 24 hours! Markets, malls, and boutiques line the streets of this beautiful city. The next best shopping is in Busan, where you can experience the Centum City Shopping Mall, the largest shopping complex in the world offering a full range of entertainment options, from an ice rink to a movie theater and the world’s largest spa.

MYEONG-DONG

A Shopper’s Paradise
Bustling Myeong-dong is a shopping area packed with international fashion brands, luxury department stores and homegrown cosmetics shops.

INSA-DONG · SAMCHEONG-DONG

The Most Traditional Shopping Streets
If you prefer to see traditional Korean beauty and fashion rather than modern trends, then head over to Insa-dong and Samcheong-dong.

HONGDAE

A Collection of the Hottest Brands
Hongdae is a neighborhood where young people who love fashion, arts and culture gather.

GANGNAM · COEX MALL

The Epitome of Gangnam Style
Gangnam and COEX Mall provides shoppers with a massive underground shopping space for you to “shop until you drop.”

ITAEWON · HANNAM-DONG

Unique Fashion and Hot Places
Itaewon and Hannam-dong are full of boutiques and designer shops. International designs and a variety of clothing sizes makes this place even better.

SINSA-DONG GAROSU-GIL

A Trendy Shopping Street
One of the trendiest shopping streets in Seoul. It hosts the most popular flagship stores in Seoul.

TRADITIONAL MARKETS

Traditional markets in Korea have long been an integral part of the daily life of ordinary Koreans and are now regarded as an important element of their cultural heritage, and thus are becoming popular tourist attractions among foreign travelers in Korea.

Popular traditional markets in Korea